Ad Creatives: Best Practices to Make Your Ads Stand Out
How Important are Ad Creatives? According to Neil Patel, we don’t read as much as we used to. The percentage of people who read at least one book per year is gradually dropping off year after year. Our attention span is at its lowest. Even the most captivating ad copy is sometimes not enough to “hook” a potential customer. But do you know what makes them stop scrolling nowadays? A stunning visual creative. For humans, visualization takes the cake for a few reasons: Our brain processes an image i