It takes time to build community. I won't sell you a miracle recipe to get 500 fans in 3 days. If you want to develop a base of “likers” who genuinely appreciate your page, you must be patient and put some energy into it! But rest assured, there are methods to boost your speed while creating a base of qualified fans.

How do you encourage people to become fans of your Facebook page?

Here are the 9+1 tips to help you gain fans on Facebook.

Why +1? You will find out at the end of this article…

Yes, I repeat it often, but it is unavoidable. If you want to be loved, be… “lovable”! Before clicking like, people will rate your page via your home page or on your wall. It is, therefore, essential to make them want to like by offering articles, videos, more personal comments…

Post regularly, and keep up! A completely disorganized page that offers ten posts in an hour and then nothing in the coming week will drive away potential likers and risks creating disengagement among current fans.

Play on the interaction! Yes, we like to see life on a Facebook page, if comments appear on your wall, likes… you will make people want to join in the dance. 

#2 Leverage your existing social networks to gain fans

If you have already created a solid base of followers on Twitter, take advantage of this to promote your Facebook page. People who follow you on one of your social networks are interested in your profile, so they will be more inclined to follow you on Facebook.

What's the point of duplicating fans? Because they will then be able to relay your messages across all of their social networks, allowing you to reach a wider audience.

#3 Integrate Facebook badges on your website

If your Facebook logo does not appear clearly on your site, your readers will not spontaneously look for it! So highlight your link to your page and encourage people to click:

To go further, you can integrate a Facebook badge on your site, allowing your readers to click on me directly like your page without going to Facebook.

For your page to gain visibility, it is in your interest for your posts to appear on the front page of the news feed of your fans and friends of your fans. For this, Facebook works a bit like Google, and it will highlight the news and articles that are the most popular.

This is why the number of likes on your posts is essential; they will help highlight it! So don't hesitate to add a small share button on your blog, allowing your readers to click on like directly.

#5 Encourage your fans to like and share!

Sometimes, you have to ask... From time to time, don't hesitate to encourage your fans to click like share. This will give the boost that makes the difference. Please don't overdo it. Otherwise, they might get bored; the ideal remains to make people react spontaneously!

#6 Include your Facebook URL in your signatures

Are you active on Linkedin? You answer questions on the forums or in the “answers” ​​section. Do not hesitate to sign your answers by including the address of your Facebook page or by adding a short sentence: “For more advice, do not hesitate to consult my Facebook page.

Likewise, does your address appear in the automatic signature of each of your emails? Does it appear in your publications? And yes, the more people see it, the more you will increase your chances that they will click on like

#7. Take the initiative and invite your friends to participate!

The first Facebook fans are always the hardest to get, and your page has no visibility and no one to promote it except you alone. Now is the time to ask your friends for a helping hand. They will be happy to become fans of your page and even post a few comments occasionally to provide a little interactivity and encourage others to participate.

And above all, remember to return the favor! For example, publish a status on your page: “I have just launched my professional page, if you want to encourage me in my beginnings, click on like! »

Do you know the tag option on Facebook? It is a very effective tool for working on your network and increasing the visibility of your page on Facebook. The principle is simple: you can mention a person or a Facebook page on one of your statuses. This notice will be reported to the person in question and appear on their wall.

Result? You advertise a page you like and let them know. In exchange, your post will appear on his wall and be visible to all his fans!

Not only do you come into contact with the people you recommend, but you also reach their entire community.

How to tag? It's straightforward: in one of your Facebook posts, you need to put the little @ before the name of the page in question. Facebook will then open a window allowing you to select the page you want to mention. Then, publish your post as usual, and the magic will happen. Try!

#9 Participate outside of your Facebook page

Like in blogging, you must come out of your bubble to showcase your expertise by publishing informed comments. Locate Facebook pages in the same area of ​​knowledge as you or bring together your target customers and comment on the statuses. Your thumbnail will appear in the comments, and if your added value is attractive, there is a chance that readers of the page will click on it and be redirected to yours.

Come on, I'll make you work a little. The 10th I'll let you complete. You probably have 1000 and 1 ways to promote your Facebook page. So don't hesitate to share your tips and tricks in the comments so we can all benefit.

0 comments