Letter Book
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"Letter Book" is a simple yet effective name for a business that deals with books. The word "letter" refers to the written communication that is found in books, while "book" obviously refers to the product that the business offers. The name suggests that the business deals with books that contain letters, which could be interpreted as books that contain written correspondence or books that are composed of letters (such as alphabet books). Overall, the name is straightforward and easy to remember, which could make it a good choice for a business that wants to appeal to a wide audience.