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Transform your ideas into powerful visuals--to connect with your audience, define your brand, and take your project to the next level.
This highly practical design book takes you through the building blocks of design--type, photography, illustration, color--and shows you how to combine these tools to create visuals that inform, influence, and enthral.
Grasp the key principles through in-depth how-to articles, hands-on workshops, and inspirational galleries of great design. Find out how to create a brand plan, discover how a typeface sets the mood, and learn how to organize different elements o
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Book ID Asin: 146548180X
Book Title: Graphic Design For Everyone: Understand the Building Blocks so You can Do It Yourself
Book Author: Cath Caldwell
Book Format and Price:
Book Format Name: Hardcover
Book Format Price: $15.29
Book Price: $15.29
Book Category: Books, Arts & Photography, Graphic Design and unknown
Book Rating: 329 ratings
Graphic Design For Everyone: Understand the Building Blocks so You can Do It Yourself by Cath Caldwell Book Review
Name: Journey
Rating: 2.0 out of 5 stars
Title: Book seems a little confused
Date: Reviewed in the United States on August 23, 2020
Review: I bought this book because I wanted to learn about graphic design from a physical source, not video. This book has good reviews. The reviewers mentioned projects. So thinking this could be engaging hands-on learning, I bought. At the time of me writing this, it has 50-something ratings but only 7 reviews. Before I bought the book I remembered a review mention brands, but I don't see that review anymore. Maybe the reviewer removed it, maybe it was Amazon. Perhaps, I am mistaken.
When I purchased my book and as I'm writing this review, there was no look inside feature. So I did not know the chapters and organization for this book. I have pictured the TOC for you.
You might think this book is going to teach you the principles of design and then guide you through or issue you some projects. It does not.
It starts off talking about YOUR project and goals. She mentions how your project is probably something close to your heart. You're going to be told to list your aims for your project and to write a short brief. The example for these two pages is a Fundraiser event; the next step in the book is going to use totally different business for its example complicating things. She doesn't do a good job of telling you what a brief is. The bad example of a brief is squeezed into the page. Right off the bat I felt like this book was for business owners attempting to do their own design work, not for those who actually want to become designers. In short, I felt like I bought the wrong book.
She goes heavy on your "brand" early. It almost feels like this should be a marketing book instead.
The projects in this book aren't worth mentioning. There's a project for a logo, an event poster, etc. They only take up 4 pages. One of which is the cover/intro page, another is her finished solutions. Once you turn the page she is done with that assignment, done with that company. You don't see her work through the design process for the project, and you don't get a chance to fully spread your wings. Nothing is keeping you from still trying to use the project as a challenge however. It may even become a great portfolio piece. But I was expecting something else.
I do think I can still utilize some of the book, however. On page 48 she starts with "Building Blocks." She actually gets into the principles of design. This is after your logo project, mind you. I'm not sure about the quality of it, but it's there. Why she put "Building Blocks" and "Basics" so late in the book, I have no idea. I wish she had led with that instead of going so much into research and analysis as if the reader actually had the skills to put that to use. She's still talking about your verbal brand when she should be preparing you to effectively design a logo.
I'm not sure if this book was written for someone like me or not but I will try to use it the best that I can. One last thing, the type in this book is really hard to read. Either it's too small or bad color combinations or both. Not being able to read a design book because of that is sad.
Name: sharlie
Rating: 5.0 out of 5 stars
Title: A must have for designers
Date: Reviewed in the United States on April 28, 2020
Review: Iβm not the type to usually leave reviews unless itβs either really good or really bad. In this case this book is really good, well written and has just about everything you need to know about graphic design. Iβm currently majoring in graphic design and was looking for something that can help me remember what Iβm learning and maybe pick up a few tricks along the way. I would definitely recommend this book to anyone wanting to learn more about this subject.
Name: emma ward
Rating: 5.0 out of 5 stars
Title: Practical and enjoyable design advice!
Date: Reviewed in the United States on January 2, 2020
Review: I worked in Graphic Design for years. I took a break to stay home with my children. I am now returning to freelance design. This book is a great refresher course. It is clear and concise. The content is well organized and it takes you through projects from start to finish. This was money well-spent!!!
Name: lilli
Rating: 5.0 out of 5 stars
Title: Great Book for Designers
Date: Reviewed in the United States on November 5, 2020
Review: Amazing Book
for designers
I really like this
Book
Itβs resourceful & helpful
Has everything you will
Need as a designer
Like colors,typography,resources & More
This is helpful for Graphic & Web Designers
In the resources it talks about different computers
Macs & PCS
Also about Laptops & Desktops
And other helpful advice
I really like this book
I recommend buying this book
Name: sweet yellow
Rating: 5.0 out of 5 stars
Title: Reference guide for Graphic Design
Date: Reviewed in the United States on August 5, 2021
Review: Layed out well and provides concise and straight to point information regarding fundamentals of graphic design and what a person can do to get started in the field.
I would think you need to have basic knowledge though on how to use a computer and This does not though show you how to use computer programs normally used in graphic design.
Iβm not going to say it will make you an expert which I believe will come with experience , but man oh man itβs amazing how exhaustive yet concise they are in presenting the information. Kudos!
Seems like it Will be a helpful reference guide in design
Name: Deb Simpson
Rating: 5.0 out of 5 stars
Title: The answer-even to my unknown questions
Date: Reviewed in the United States on August 30, 2020
Review: This book answered so many questions that I have had and many I didnβt know to ask! The visual examples of how to apply the graphic design rules were like hav8ng a coach on the page. If youβre doing marketing design for your business and planning brochures and ads or websites this is a must.
Name: Gloria Gherman
Rating: 5.0 out of 5 stars
Title: Great Graphic Design Book for Beginners
Date: Reviewed in the United States on April 28, 2022
Review: I purchased this book so I can learn more about graphic design. Graphic design, drawing , painting and photography are my favorite hobbies but I wanted to learn more about graphic design because I want to do more of it.
I love the many ideas Iβve received just by reading. Iβd definitely recommend this book to others
Name: Cathy
Rating: 5.0 out of 5 stars
Title: Excellent beginners book
Date: Reviewed in the United States on December 12, 2019
Review: It has ideas for artists and non-artists who are beginners at graphic design. This book gave me things to try and I have gone back and used the book again and again. Well worth the money. Very up to date with new ideas.
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