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This book celebrates escapes from the flatlands of both paper and computer screen, showing superb displays of high-dimensional complex data. The most design-oriented of Edward Tufte's books, Envisioning Information shows maps, charts, scientific presentations, diagrams, computer interfaces, statistical graphics and tables, stereo photographs, guidebooks, courtroom exhibits, timetables, use of color, a pop-up, and many other wonderful displays of information. The book provides practical advice about how to explain complex material by visual means, with extraordinary examples to illustrate the fundamental principles of information displays. Topics

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Book ID Asin: 0961392118
Book Title: Envisioning Information
Book Author: Edward R. Tufte
Book Format and Price:
Book Format Name: Kindle
Book Format Price: $9.99
Book Format Name: Hardcover
Book Format Price: $14.67-$45.12
Book Format Name: Paperback
Book Format Price: $17.96-$38.81
Book Price: $45.12
Book Category: Books, Science & Math, Mathematics and unknown
Book Rating: 392 ratings

Envisioning Information by Edward R. Tufte Book Review

Name: Abhinav Agarwal
Rating: 3.0 out of 5 stars
Title: Escaping Flatland, and avoiding chart junk along the way
Date: Reviewed in the United States 🇺🇸 on November 6, 2009
Review: Passionate exposition on effective visualizations. Key takeaways are small-multiples, use of color, and use of details. However, the material on maps is sketchy. While mostly good, it is also distractedly didactic. While a must-have in any collection on data visualizations, for people looking for only one book on effective data visualizations, this is not it.
This book is like the poetry of visualizations; you will need to supplement it with books that are the prose of visualizations - see suggestions at the end of the review.

Why 3 Stars???
--------------
I initially gave this four stars, but then changed it to three stars. This may seem harsh, but hear me out. There is lots that is good in the book. However, this book's focus is more on cartography and maps. And this is where it falls short. It does not address the issue of map based visualizations in any sort of depth. Not much space is devoted to the different types of map based visualizations - dot plots, qualitative and quantitative choropleths (color patches), heatmaps, proportional bars, 3D maps, maps with variable sized markers, isopleths, flow maps, dot-location maps, graduated symbol maps, and much, much, more. The other reason for deducting two stars is the fact that this book, in 2009, does read a bit dated. It is a beautifully laid out book, that almost falls into the coffee-table book category, but looking beyond that, the material does show its age. 10 or 15 years ago the rating would have been 4 or 5 stars. Perhaps unfair on my part...

Excerpt:
-------
On the topic of spatial maps, Tufte highlights a problem that may emerge with conventional choropleths (blot maps): "(they)... paint over areas formed by given geographic or political boundaries ..." and resulting in non-uniform sizes, and "historical changes in political boundaries disrupt continuity of statistical comparisons." The solution? Or at least one solution: "Mesh maps finesse these problems." Taking the example of a map of Japan, "... the whole country of Japan was divided up in 379,000 equal-sized units and then, in a heroic endeavor, census data and addresses were collated to match the new grid squares." [page 40, 41]

Some of the examples may not strike a resonant chord with everyone - for example, the "Weather Chart" at the top of page 32 looks too dense and full of diverse symbols to be truly effective.

Excerpts from the book:
-----------------------
"All communication between the readers of an image and the makers of an image must now take place on a two-dimensional surface. Escaping this flatland is the essential task of envisioning information." [page 12]

Given the inherent multi-dimensionality of data (a measure that represents value or values over time, region, and other dimensions - e.g. number of employees by year, by country, and by line-of-business), Tufte states that we should "... increase (1) the number of dimensions that can be represented on plane surfaces and (2) the data density (amount of information per unit area)." [page 13]
This focus on data density finds resonance throughout the book:
"Simplicity of reading derives from the context of detailed and complex information, properly arranged. A most unconventional design strategy is revealed: to clarify, add detail." [page 37]

Tufte is especially harsh on charts that feature "chart junk", what he describes as "... display apparatus and ornamentation" that "... seek to attract and divert attention...", and that "Lurking behind chart junk is contempt both for information and for the audience. ... designing as if readers were obtuse and uncaring... " [page 33, 34]

"The struggle between maintenance of context and enforcement of comparison... " [page 77]

Excessive or wanton use of color can be very damaging to the visualization. Eduard Imhof enumerates four rules of minimizing such color damage:
"First rule: Pure, bright colors or very strong colors have loud, unbearable effects when they stand unrelieved over large areas adjacent to each other, but extraordinary effects can be achieved when they are used sparingly on or between dull background tones. ...
Second rule: The placing of light, bright colors mixed with white next to each other usually produces unpleasant results..." [page 82]

Tufte lists "... the fundamental uses of color in information design: to label (color as noun), to measure (color as quantity), to represent or intimate reality (color as representation), and to enliven or decorate (color as beauty)." [page 81]

Cons:
-----
The book is short. It doesn't feel so, but is in fact all of 126 pages.
More color is needed.
Some of the reproductions are not very clear, and it is a real strain on the eyes to discern the data and the visualization: certainly not a ringing endorsement for a book on visualizations.
Without some any formal, theoretical background, this book feels incomplete.

In Closing:
-----------
Consider this: while you may use other books more frequently to learn and reference when creating visualizations, charts, or dashboards, you will want to keep this book handy to remind yourself of the bigger picture and the historical context of visualizations.

Suggested Additional Reading:
-----------------------------
You should supplement the visual feast in Tufte's "Envisioning Information" with these books:
- Tufte's other book, 

Name: daddysmarie
Rating: 4.0 out of 5 stars
Title: Idea inspiring
Date: Reviewed in the United States 🇺🇸 on January 18, 2021
Review: I was torn on the amount of stars to give this. It had at least one maybe two really inspiring ideas for data representation, for me. I don’t know if you are the type of person who is as easily inspired as I am. Bottom line, there are maybe two more unique ideas than you might find in any other data book. But for me, those two ideas are a lot to build other ideas on.

Name: charles franklin
Rating: 5.0 out of 5 stars
Title: An important book.
Date: Reviewed in the United States 🇺🇸 on February 28, 2022
Review: I described it as my favorite art book.
It is a great and fascinating look at the world of numbers

Name: Jonathan M. Davis
Rating: 3.0 out of 5 stars
Title: An Obsolete Glance At A Classic Problem
Date: Reviewed in the United States 🇺🇸 on June 27, 2007
Review: This is a short book, 126 pages. An interesting cursory exploration of the subject. However, it feels like it predates information technology (1990 predates the web by 5 years), and seems to have more in common with how to communicate elements of a hand-drawn map atlas if you were living in the 1700s than it has with using Adobe Illustrator to convey an idea for the web. I bought this book to see if it would help me as a web developer, and instead when it arrived I realized I got a weird coffee table book that feels like it was written in the 1960s, at the latest, to summarize that you can use different icons or pictographs of small size to communicate important ideas without words. (Sorry, I already gave away the story of the book.)

I know this review isn't going to get very popular marks, but, put simply, this book is probably good for professional or student pure designers, but it's useless for me. I honestly don't think the book targets web designers, but somebody here reviewed that it was "great" for web designers, so because of that remark I bought it. Sorry, but I don't see the applicability. But then, I only skimmed over the book before I put it back on Amazon Marketplace.

While one should normally never judge a book by its cover, in this case I think you should.

Name: S Jones
Rating: 5.0 out of 5 stars
Title: A Classic with Quality, "Food for Thought" Examples
Date: Reviewed in the United States 🇺🇸 on April 10, 2012
Review: You'll find Tufte's name in the references in the back of almost every data visualization book out there. And while he has written several books, from what I can tell Envisioning Information is the favorite among readers (if by a slim margin).

The author's Yale professorship, Phi Beta Kappa label, design awards and science-focused edge all testify that he knows what he's talking about. But the real strength of the book in my opinion is that anyone with any level of knowledge on the topic of data visualization(beginner to advanced) can appreciate the book.

I'm a relative beginner with data visualization and, as experts seem to like the book so much, I was expecting very theory-based, slightly pedantic textbook content. Instead, I found the book easy to read, relying heavily on examples that became "food for thought" - Japanese cartography, train schedules, scientific experiments - you name it.

Other books I've read on the topic have casually thrown out unnecessary "fluff" examples to partially illustrate a point; Tufte's examples build carefully on top of the points his words have already clearly illustrated. It's precisely this "food for thought" feeling that makes me think I'll return to Envisioning Information for reference in the future.

Name: Agata
Rating: 4.0 out of 5 stars
Title: interesting, but not for you if you are looking for "charts for dummies"
Date: Reviewed in the United States 🇺🇸 on October 16, 2016
Review: An interesting walk through different types of graphics. From my perspective - the aesthetic part is not always clear for me - but you can't deny the infographics are really meaningful and are ready to convey lots of information. Not necessarily for an uneducated eye - sometimes they are complicated and require an effort to get them right. I am very glad to have this book ordered and I am sure I will go back to it from time to time. But I wouldn't recommend it if you are watching for a guide how to make presentations or looking for a bunch of beautifully crafted ways to convey the message to wide audience.

Name: Bi Lin
Rating: 5.0 out of 5 stars
Title: Good condition
Date: Reviewed in the United States 🇺🇸 on January 20, 2022
Review: Book arrived quickly and in excellent condition.