Download Pitch, Tweet, or Engage on the Street: How to Practice Global Public Relations and Str
The second edition of Pitch, Tweet, or Engage on the Street offers a modern guide for how to adapt public relations strategies, messages, and tactics for countries and cultures around the globe. Drawing on interviews with public relations professionals in over 30 countries as well as the author8217s own experience, the bookexplains how to build and manage a global public relations team, how to handle global crisis communication, and how to practi
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