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How would like to spot future trends before the competition?

We all know the rules for success in our business or professions, yet we also know that these rules—paradigms—can change at any time. What Joel Barker does in Paradigms: The Business of Discovering the Future is explain how to spot paradigm shifts, how they unfold, and how to profit from them. Through the power of this method—paradigm spotting—you can:

• Find the people in your organization most likely to spot a new trend
  

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  Book ID Asin: 0887306470
  Book Title: Paradigms: The Business of Discovering the Future
  Book Author: Joel Arthur Barker
  Book Format and Price:
  Book Format Name: Paperback
  Book Format Price: $39.92
  Book Format Name: Paperback
  Book Format Price: $12.79
  Book Price: $12.79
  Book Category: Books, Business & Money, Job Hunting & Careers and unknown
  Book Rating: 170 ratings
  
  Paradigms: The Business of Discovering the Future by Joel Arthur Barker Book Review
  
  Name: John R. Holmes, Jr.
  Rating: 5.0 out of 5 stars
  Title: To Think Outside the Box you have to Study Boxes
  Date: Reviewed in the United States on April 30, 2014
  Review: I give this book 5-Stars for opening my eyes to a new way of thinking. It's not particularly well written, and these days all of its examples are over 20 years old. However, I continue to recommend it (and give copies to friends and acquaintances) because I haven't come across a better book that covers the same ground.
  
  Barker gives several definitions of a paradigm which all boil down to "a framework of rules within which problems are solved." It seems we humans solve problems by first creating a conceptual framework defining the problem is and then apply whatever problem-solving rules we consider to be most applicable to it.
  
  With the concept of a framework of rules in mind, imagine a major league baseball game. The batter has just hit a long ball and is passing second base on the way to third when the shortstop tackles him and wrestles him to the ground. If this happened in real life the YouTube video would go viral overnight. Why? Because it's so comical that a player would break such an unbreakable rule. No professional baseball player ever feels so desperate to stop a runner that he'd try to stop him that way. If it happened, it would strike us as hysterically funny.
  
  Barker's entire book addresses this propensity to put ourselves within a framework of rules -- a conceptual box he calls a paradigm -- and to solve all problems within those rules. The baseball example is funny, but with the first example in the book he describes the irony of how the Swiss watch industry went from owning 65% of the watch market to 10% in a dozen years because of the advent of the quartz watch. This wouldn't be ironic if it weren't for the fact that the Swiss had invented the quartz watch but never considered it anything but a toy. It seems that if you spend your entire life working on better escapements and finer jeweled bearings, the idea of controlling the accuracy with a crystal is as silly as the shortstop tackling the runner.
  
  One could wish that Mr. Barker would update his book for all of the paradigm shifts that have occurred in the last two decades, but since he hasn't done so I see this book as still relevant. I note that "other sellers" are selling it for as low as a penny (which translates to four dollars delivered), and it's certainly worth all of that.
  
  Name: M. Swinney
  Rating: 2.0 out of 5 stars
  Title: Paradigms, paradigms, paradigms
  Date: Reviewed in the United States on September 30, 2003
  Review: Paradigmatically speaking, paradigms are everywhere in Joel Arthur Barker's pageantry to all things paradigm. In the end, I'm not really sure what this book does for you? It seems that Barker keeps the language annoyingly ultra-simplistic while trying to present the paradigm philosophy by repeating the word paradigm as much as can be linguistically saturated in the holdings of 211 pages.
  Barker's concept that the most difficult problems in business are waiting for someone to come around and break all the rules and infuse new life into an organization and rewrite the procedural bible. And as soon as that is running smooth, a new paradigm is up for the offing. Along the way Barker even comes up with his own paradigm for the paragraph with these scant gems (mind you they are complete paragraphs)--
  "It won't work that way next time around."
  and the ever-succinct--
  "The answer--Switzerland."
  While he is busy rewriting the rules of English composition, Barker takes the time to hail the Japanese TQM revolution economic miracle and the eventual dominance of paradigm breaking e-publishing. The Asian market turned out to be not necessarily infallible and I can't remember the last time I wanted to read an entire book on a computer screen or LED screen. But such is the hazards of a futurist, that your future predictions can be steam-rolled ten years down the line by armchair pundits gazing through 20-20 hindsight binocs. It's not fair, but a warning is out there Barker's book is dated.
  The ideas are good and well enough...don't turn a blind eye to innovation, seek out the voice in the wilderness, listen to outsiders, quality, quality, quality. But there are timeless books like Robert Pirsig's, "Zen and the Art of Motorcycle Maintenance," that do much the same but cry out with skill and art through the lens of a story. Barker's work is thinnish, wanting for the meat and potatoes and grist of a bright idea worded well.
  
  Name: Pete
  Rating: 4.0 out of 5 stars
  Title: Insights that never grow stale!
  Date: Reviewed in the United States on November 16, 2014
  Review: Barker has always had a way of shining new light on old habits to illuminate fresh perspectives and re-energize the road ahead. This book is not just a way to think "WOW!", but also a source of answers to "How do I …?"
  
  Name: Thomas
  Rating: 5.0 out of 5 stars
  Title: Game Changer
  Date: Reviewed in the United States on February 28, 2020
  Review: This book will challenge you to think differently about how you lead yourself and others.
  
  Name: James R. Holder
  Rating: 4.0 out of 5 stars
  Title: A Different Approach From Trend Tracking.
  Date: Reviewed in the United States on January 30, 2014
  Review: Appears to look at business success from a different approach than the older classic Trend Tracking. Not sure if it replace the older Trend Tracking methology, but it adds somethings to think about.
  
  Name: Gordon Fulton
  Rating: 5.0 out of 5 stars
  Title: Be alert for the current paradigms
  Date: Reviewed in the United States on May 12, 2019
  Review: Great read, very important to stay ahead of the paradigms that are happening at a fast page.
  
  Name: Amazon Customer
  Rating: 4.0 out of 5 stars
  Title: Four Stars
  Date: Reviewed in the United States on September 5, 2015
  Review: Good book, was a requirement for a course but I enjoyed it.
  
  Name: Harry
  Rating: 2.0 out of 5 stars
  Title: Disappointing
  Date: Reviewed in the United States on May 2, 2015
  Review: This book was advertised as new. It had a damaged spine with cover scrapping. It also had a stain on the page edges other than the overstock marker line