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The award-winning illustrator Grady Klein has paired up with the world's only stand-up economist, Yoram Bauman, PhD, to take the dismal out of the dismal science. From the optimizing individual to game theory to price theory, The Cartoon Introduction to Economics is the most digestible, explicable, and humorous 200-page introduction to microeconomics you'll ever read.

Bauman has put the "comedy" into "economy" at comedy clubs and universities around the country and around the world (his "Principles of Economics, Translated" is a YouTube cult classic). As an educator at both the university an

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Book ID Asin: 0809094819
Book Title: Cartoon Introduction to Economics, Volume I: Microeconomics
Book Author: Bauman
Book Format and Price:
Book Format Name: Kindle
Book Format Price: $6.99
Book Format Name: Paperback
Book Format Price: $10.00-$11.29
Book Price: $11.29
Book Category: Books, New, Used & Rental Textbooks, Business & Finance and unknown
Book Rating: 339 ratings

Cartoon Introduction to Economics, Volume I: Microeconomics by Bauman Book Review

Name: Dick_Burkhart
Rating: 5.0 out of 5 stars
Title: Delightful, Yet Needs More Economic Enigmas"
Date: Reviewed in the United States 🇺🇸 on November 9, 2010
Review: This book is a quick and fun way to get up to speed on some of the fundamentals of micro-economics, with cartoons by Grady Klein and economics by the youthful stand-up comedian Yoram Bauman ([...] ). Bauman even gets up-to-date and practical by describing a carbon tax to combat global warming. Along the way he pokes fun at economists and illustrates the enigmas of some economic concepts. Yet I hope that citizens and students will be alerted to far more limitations and paradoxes in the next edition.

For example, Bauman shows how the simplistic notion that "optimizing individuals" will automatically optimize the economy runs head on into the paradox of the "prisoner's dilemma". Likewise the theory of "competitive markets" runs head on into the common reality of markets that are monopoly-like (few sellers) or monopsony-like (few buyers). Or how it is "Pareto efficient" for everything to be owned by one individual.

In particular, the Pareto criterion is a "local optimization" criterion (no single trade can make anyone better off without making someone else worse off). Yet real-world economics is a problem in "global optimization", where you have to descend from a secondary peak to a valley before ascending to a higher peak (some people become worse off before more people become better off). That is, there will be "dislocations" when going from one economic system to another, even a better one, such as one that is more egalitarian or more sustainable.

Bauman could have noted similar problems with "free trade". Trade between nations based on "comparative advantage" enriches all from a narrow economic perspective, but such simplistic analysis fails to include all stakeholders. Often it is wealthy owners of corporations and other elites who reap most of the profits, creating great inequality and stress, as well as a less sustainable economy ("privatizing the gains while socializing the cost"). Without strong mechanisms of income redistribution, worker retraining, protecting environment and resources, etc., resistance to some kinds of trade is natural, even economically beneficial from a broader long-term perspective.

Another issue arises with supply and demand curves, from the very fact that all these are portrayed as straight lines. First of all these curves are more intuitive when quantity is a function of price, rather than the other way around. Then elasticity is simply the "slope in percentages" of the curve at a point. A splendid example of such a non-straight supply curve is one that starts off almost vertical (little or no supply below a minimum price), then curves to a straight line (slope = cost per item), then curves again toward a horizontal line (as supply reaches a hard limit). Oil is a good example, now in its decade of all-time maximum production ("peak oil"), with supply soon to going into permanent decline despite high prices. This example also illustrates how supply curves can change with time, with a smaller maximum supply once you're past peak oil.

This example also shows exactly how the "law of supply and demand" sometimes fails in real-world economics. Both the supply and price of oil reached their all time peak in July, 2008, driven by the speculative boom. But the extraordinary price of oil combined with the extraordinary effects of financial deregulation and the failure of financial institutions to deal with either, produced a distortion of the global economy so severe that a crash ensued which decreased the demand for oil, hence the price. That is, price represents resources and resources are limited so you can't just keep increasing price forever in order to increase supply. In another real-world scenario, price increases, instead of increasing supply, drive a switch to substitutes. Yet in the kind of "limits to growth" scenario we are now facing, substitutes may be no match for what is lost, resulting in a world that must "make do with less".

Likewise, interesting points could be made on the limitations of "competitive markets". Suppose that significant economies of scale are possible (production and transportation costs, marketing, financing, political influence, etc). Then a perfectly competitive market will not stay so, because a few competitors will drive others out of business or buy them up, by one means or another, so you end up with only a few firms, which are able to fully exploit the economies of scale and charge monopoly prices. This will happen unless there is strong regulation by government agencies (or equivalent customs or regimes) that prevents this. That is, competitive markets represent an unstable equilibrium in some situations. More generally a complex of interacting markets and government and nature exhibits chaotic behavior over time, including business cycle and financial crashes, as well both stable and unstable equilibrium points for various sub-regimes.

This is a delightful introduction to economics, with a few well-chosen caveats. Yet with a discipline that is so fraught with both theoretical shortcomings and political implications, what people need for understanding real-world economics are far more examples of the limitations of the basic concepts.

Name: Susan L Henning
Rating: 5.0 out of 5 stars
Title: A fun and interesting way to learn about economics.
Date: Reviewed in the United States 🇺🇸 on August 28, 2022
Review: I write very few reviews, but this one is a must. This book, and the follow up macroeconomics, is for all ages, and a wonderful way to learn about the economy. I never thought I could laugh out loud at economic theories. Great job to the authors for content, context, and especially the hilarious illustrations.

Name: David Zetland
Rating: 5.0 out of 5 stars
Title: Entertaining and informative -- I'll give to my students!
Date: Reviewed in the United States 🇺🇸 on February 8, 2018
Review: I am a fan of this format for helping people understand economic ideas, and I bought this book (and its successor on macroeconomics) to see how well they convey important or complex ideas. (Here's my review of their book on climate change.) My overall comment is that the authors (Bauman on text, Klein on illustrations) do a great job, which means that I will recommend this book to students who are (justifiably) turned off by over-formal mathematical explanations of economic ideas.

The most important decision of the authors is their choice of which microeconomic topics to cover. They present the material in three parts, each with 5-6 chapters, i.e.,

I. The optimizing individual
Individual v group outcomes
Decision trees ("opportunity costs")
Time
Risk
From one to some (next part)
II. Strategic interactions
Cake cutting (equity or fairness)
Pareto efficiency
Simultaneous move games (prisoner's dilemma)
Auctions
From some to many (next part)
III. Market interactions
Supply and demand
Taxes
Margins (marginal thinking)
Elasticity
The big picture (lots of exceptions to the ideas above)
Conclusion

My only comments on the text are slightly nit-picky, but I think relevant:

It's important to remember that individual "discount rates" are not the same as interest rates when it comes to making decisions about costs now for future benefits. Many students confuse the two, and this book does as well.

Neanderthals are presented as rather dumb compared to homo sapiens when they were actually smarter as individuals. Homo Sapiens had the advantages of language and thus group cooperation, which is why we took over from neanderthals.

Far more should have been said about various impediments to efficient markets, as most readers have experience with imperfect markets.

The authors should have clarified that market economics provides limited insights that political economy can better explain, i.e., how communities can provide "goods," the source and need to regulate negative externalities, etc. (read more here).

Bottom line: I give this book FIVE STARS for being entertaining at the same time as it makes it easier to understand important economic ideas.

Name: louise
Rating: 5.0 out of 5 stars
Title: Great fun explainer
Date: Reviewed in the United States 🇺🇸 on September 3, 2022
Review: Really enjoyed reading this!

Name: Nikhil
Rating: 4.0 out of 5 stars
Title: Great Refresher
Date: Reviewed in the United States 🇺🇸 on October 22, 2013
Review: I'm currently a graduate student and needed to brush up on my economics skills (I took a few econ classes in undergrad but it's been a few years). A friend of mine recommended getting this book because it was fairly light reading and would re-introduce me to some of the long forgotten (perhaps purposely so) economics topics. I was a bit skeptical but figured it was better than the alternative - reading an actual econ textbook. The book is an easy read - I would leave it on the coffee table and pick it up occasionally when I was feeling productive - and it applies economic theories to easy-to-understand situations (someone should tell university professors to take a cue from this book). In sum, as someone who has had a few semesters of university-level economics coursework, this was a great refresher.

My one caveat is that I believe this should be used as a supplement. I would not recommend using this book alone if you're trying to grasp economic theory from a beginner's point of view. It explains some key things but I don't think I would have truly understood microeconomics if I hadn't already learned in class (or through other more detailed books). This might be a good book to read as you are completing an economics course or preparing to take another course and need a refresher. There is a lot to be learned from this book, including the fact that all economists have the same dry sense of humor.

Name: Bleep
Rating: 5.0 out of 5 stars
Title: Very courteous and helpful
Date: Reviewed in the United States 🇺🇸 on July 30, 2022
Review: Gift