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There is nothing more expensive than ignorance -- let The Educated Franchisee serve as your guide for selecting a franchise that meets your needs!

The Educated Franchisee will show you:
-How to find a franchise that is right for you
-How owning a franchise can create wealth
-Where to find quality franchisors
-What qualities franchisors look for
-How to gather information from franchisees
-How to make sure the franchise makes money
-How to confidently select the best franchise
-The five keys to success in owning a

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Book ID Asin: 1935098535
Book Title: The Educated Franchisee: The How-To Book for Choosing a Winning Franchise, 2nd Edition
Book Author: Rick Bisio
Book Format and Price:
Book Format Name: Kindle
Book Format Price: $0.00
Book Format Name: Audiobook
Book Format Price: $0.00
Book Format Name: Paperback
Book Format Price: $6.49
Book Price: unknown
Book Category: Books, Business & Money, Business Development & Entrepreneurship and unknown
Book Rating: 194 ratings

The Educated Franchisee: The How-To Book for Choosing a Winning Franchise, 2nd Edition by Rick Bisio Book Review

Name: Matthew Stone
Rating: 5.0 out of 5 stars
Title: Great book for educating yourself about franchises
Date: Reviewed in the United States on March 9, 2021
Review: I had been thinking loosely about becoming a franchisee for several years. As I became more serious about the opportunity, I was looking for a comprehensive book that would teach me about franchises and help me consider whether it was something that would work for me.

This book does a great job of clearly outlining what a franchise is and the details around how to explore franchise opportunities. It also focuses on what makes a good candidate for buying a franchise and what type of personalities may not work as well.

I found this book to be invaluable during my journey. It is also a bonus that the author makes himself available to directly answer questions and offer guidance. I highly recommend this book for anyone who is considering buying a franchise.

Name: P L
Rating: 4.0 out of 5 stars
Title: Concrete concepts presented
Date: Reviewed in the United States on July 10, 2017
Review: I read nearly the entire book which contained a lot of useful info and was recommended to me by a franchise owner of a franchise I was considering myself. Ironically, I misplaced it on the airplane or in my hotel room on my Discovery Day trip.
Knowing I needed more info and a guiding reference, I purchased "franchise MBA" which in all honesty was easier to read due to a fluid writing style but moreover the author's extensive experience in the franchise industry if you will and his entrepreneurial experiences.
That book is better organized to take the reader through a coherent series of transitions of understanding the value of a franchised business model and discovering whether being an entrepreneur is for the reader. Advice on setting out to find the best opportunity and franchisors who have the core people assembled and prepared to see an entrepreneur through rough times (I.e. Giving advice the new business person doesn't want to hear but needs to act on to succeed or avoid failure).
This book is worth reading but the other is a better presentation of the material so the uninitiated can grasp core concepts and take action in the priority of order to know they are well suited to manage a business successfully to avoid needless financial and personal woes.

Name: Amazon Customer
Rating: 5.0 out of 5 stars
Title: and felt like I was in a rut
Date: Reviewed in the United States on October 17, 2016
Review: I had been a sole trader for 11 years, and felt like I was in a rut. I was going through the motions year after year. I had a good business but I wasn't challenged anymore. I didn't have any new business ideas and felt that starting a new business as a sole trader was a risk that I did not want to take. I purchased the Educated Franchisee book. For the first time I realized the person Rick was describing in the book was me. I had always thought that franchising was a dirty word. When I read Ricks book I realized how wrong I was and I finally felt like I had found my new path. I wanted to be a franchisee and benefit from the support and proven system of a franchise. As a single parent with full time care of my son I seek the reduced risk of business as a franchisee. I have had multiple meets with frachisors since reading the book, and the feedback I have received from the franchisor has been very positive. During meets I can demonstrate that I understand how the franchise relationship works, which places me at an advantage compared with people who have not read the book. I am currently searching opportunities and hope to find the right one soon. This book has helped me enormously and directed me in the right path.

Name: Donald D. Thomas
Rating: 5.0 out of 5 stars
Title: A must-read for potential franchisees!
Date: Reviewed in the United States on November 14, 2013
Review: Rick Bisio’s The Educated Franchisee is definitely an exceptional “how-to” reference guide for anyone who is considering pursuing a franchise business, or who is in the midst of that pursuit. The book is well-written, using everyday language to follow a very logical path from an analysis of the reader’s individual vision of success through the successful operation of a newly purchased franchise business.
After being unexpectedly released from long-term employment, my first exposure to the book was through a franchise broker with whom I was discussing my choice between returning to a “normal” job vs. pursuing a business of my own through franchising. The broker gave me Chapter 5: “Why Own a Business When I Can Get a Job”. That chapter really crystallized the choices confronting me, as well as the long-term consequences for each potential path. After reading that chapter, I purchased the book and read it (or perhaps devoured it) voraciously.
While actively investigating several different franchise opportunities at the same time that I was reading the book, I was given new insights, new questions to ask and clear strategies to follow in making my own decisions. The book was an invaluable aid to me as I journeyed down a road that was completely new to me. Rick acted as a guide, a mentor, a counselor to me through the pages of The Educated Franchisee.
If you have ever considered owning and operating a franchised business, or if you are currently in the process of analyzing one or more franchise business opportunities, this book is a “must-read”!

Name: TT
Rating: 4.0 out of 5 stars
Title: Best place to start your research
Date: Reviewed in the United States on February 18, 2014
Review: I really enjoyed this book. I'm new to the idea of launching a franchise and needed a book to help structure my research.

Rick's book helps aspiring franchisees break down their research into 3 parts. Part one looks at business ownership and how to determine if it's right for you. I have already done a lot of my own work in this area, but it was good to brush over my mindset again.

Part two deals with the examination of a franchise. I found this the most useful as I had no road map or knowledge of what I should be focussing on. Also, Rick has some interesting content on his website that will help you build a plan to collect all the necessary data from franchise owners and franchisors. After reading the book and the web content I was able to professionally interview all the key people and collect all the necessary data for my research.

Part three deals with making the decision after collecting all this data, key people to assist you and financing your business.

Overall, if you're serious about being a franchisee this book it the best place to start.

An Educated Franchisee