Baskadia

To commemorate the formal launch of the iPhone 15 range, the Apple Watch Series 9, and the Apple Watch Ultra 2, Apple CEO Tim Cook opened the company's Fifth Avenue store on Friday in New York.

Customers went to the store in droves to get their hands on the newest gadgets, and a queue from Fifth Avenue to Madison Avenue wrapped around the corner of 58th Street. One man admitted to Steve Kovach of CNBC that he had been standing in line since 8 o'clock the previous evening. As customers entered, Cook unlocked the store and snapped photographs with them.

Preorders began on September 15 after Apple unveiled its new gadgets at its yearly launch event earlier this month. Investors and analysts are keenly observing to see if the new iPhones.