Can a website rank highly on SERP without having good SEO? If so, what could be the reason for this?
While search engine optimization (SEO) plays a significant role in improving a website’s ranking on search engine results pages (SERPs), it is possible for a website to rank highly without having a perfect SEO strategy. Several factors can contribute to this phenomenon. Firstly, website content holds immense importance. If the content is valuable, unique, and relevant to user queries, search engines will prioritize it, even if other SEO factors are not fully optimized.
