Article info 
Keywords
Pestle analysis on marketing campaigns
adidas
Case study
Suleman qazi

Abstract

PESTLE Analysis of Adidas analyses the brand on its business tactics. Adidas PESTLE Analysis examines the various external factors like political, economic, social, technological (PEST) which impacts its business along with legal & environmental factors. The PESTLE Analysis highlights the different extrinsic scenarios which impact the business of the brand.